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Photo: The Tea Boy of Gaza BBC2
RESEARCH REPORTS

IBT’s goal is that UK broadcasters should produce a wide range of imaginative, inspiring and innovative high quality programmes and online content – across a range of genres – which enable a mass audience to learn about and engage with the developing world, its people and the issues which affect their lives. To this end it produces regular reports on facts, figures and attitudes.

 


 

 

 

 

 

An Uncertain Future – the threat to current affairs  (February 2013)
This report looks at the future of television current affairs, most at risk if the Government adopts a more deregulatory approach in forthcoming legislation. Download Report

Connecting to the World – how global campaigners can be more effective in engaging online audiences.   (November 2012)
This report looks at how the public responds to NGO messaging online and makes recommendations for future strategies. Download report.

Kony 2012: success or failure?  (July 2012)
This report looks at the lessons to be learnt from the Kony 2012 campaign and examines the future of online campaigning.   Download Report

The East African famine – did the media get it right?  (December 2011)
This report looks at media coverage of the East African famine, investigates how effective it was and looks at the role played by NGO messaging.   Download Report

Outside the Box  (Jun 2011)
This report examines in detail the quantity and nature of international non-news coverage on UK television in 2010, and considers how international content can have greater impact with audiences, given the rapidly changing media landscape.   Download Report

Global Generation  (Oct 2010)
It’s often said that young people show a lack of interest in politics and the wider world, but this report provides much evidence to challenge that assertion.
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Photo: The Tea Boy of Gaza BBC2
RESEARCH REPORTS     (page 2)

 

 

 

 

 

 


The World Online  (Jan 2010)
Does the internet proliferation of information lead to greater knowledge and understanding about what is happening in other parts of the world?   View Snapshot    Download Report

The World in Focus (June 2009)
This report looks at how audiences engage with international content and analyses the international content of news.   View Snapshot    Download Report

Screening the World (June 2008)
IBT commissioned this research because it addresses the international content of three key genres: children's, factual and news, which are crucial to the future of public service broadcasting.   View Snapshot    Download Report

Reflecting the Real World 2 (2007)
Based on interviews with senior broadcasters and new media specialists, the report looks at how the changing nature of broadcasting – particularly the growing importance of new media - impacts on coverage of the developing world.   View Snapshot    Download Report

Reflecting the Real World? (2006)
In this piece of qualitative research on how UK televisionportrays developing countries, leading broadcasters andworld experts were interviewed.
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Bringing the World to the UK  (June 2006)
Part of a unique longitudinal study, begun in 1989, this is the eighth in a series of monitoring reports which examines how the main public service channels meet their obligations to cover international issues.   View Snapshot    Download Report