Date(s) - 16/05/2017
9:30 am - 11:30 am
Channel 4 Headquarters
Video First – making an impact
Next month we’ll be launching our new research report Video First – making an impact. This report looks at the changing media landscape and focuses on online video – who is watching, where are they watching and what are the key lessons for NGOs wishing to produce their own video content? There has been a huge growth in online video and many social media sites actively promote video rather than text or still images. Media organisations are responding by producing more video content but this remains a major challenge for many NGOs. Our report is designed as a practical guide for IBT members. We will be launching it on the morning of Tuesday May 16th at the Channel 4 offices in Horseferry Road.
Sophie Chalk, the Report author, will present the key findings and there will be a panel discussion at 10 am with Daniel Pearl, Dep. Head of News and Current Affairs, C4; Steve Wheen, founder of The Distillery; Max Gogarty, Executive Editor, BBC3; and Sophie Chalk. The panel will be chaired by Ishbel Matheson, Director of Communications at the Overseas Development Institute. Afterwards there will be drinks and an opportunity for networking.